The Australian casino market could be doing more to attract high rollers from across Asia, Crown boss Rowen Craigie has claimed.
According to the Australian, Mr Craigie refuted a statement made by fellow casino operator Echo Entertainment, in which it was said that the country could only support one casino per capital city.
Indeed, Mr Craigie argued that Australia needs to open more luxury resort-style casinos to increase its appeal and compete on the international gaming stage.
"This is not a fixed market where Australian properties are going to cannibalise each other," he said.
"In fact, it's the reverse of that. Australia needs a critical mass of luxury properties in order to attract [and] to complete effectively against Macau, Singapore [and] Las Vegas."
Crown's attempts to open a casino in Sydney - where Echo currently operates The Star under a sole casino licence - have been well documented in recent months, and it seems that the group remains intent on expansion.